CAREERS

Seeking digital media planner and buyer. Ideal candidate has experience in both digital and traditional media buying; presenting to clients; creative and strategic thinking. Google Ads, Programmatic and Microsoft Office experience required.

Responsibilities

• Set up and conduct daily management of advertising campaigns across various digital platforms including Google Ads, programmatic experience and social channels.
• Responsible for implementing and managing various lead generation efforts through online display, native, video, social, and native channels.
• Experience executing buys with a variety of KPIs including CPC, CPL, CPM and CTR.
• Analytical ability to understand and derive insights from data. Maximize online lead acquisition while maintaining allowed CPL/CPA.
• Collaborate on strategic development, analysis and optimization of digital campaigns.
• Understands technical set-up of campaign, leads, and third party systems to provide input for enhancements.
• Keep abreast of industry trends and developments in digital marketing technologies.

Position qualifications:

• 3-5 years of hands-on experience with digital media buying.
• Experience in Digital Media strategies, planning and execution to meet awareness and lead generation objectives across all channels.
• Meticulous attention to detail, highly organized, and good judgement.
• Strong communication and follow up skills.

Do you feel qualified for this position? Email a current resume and cover letter to jobs@thebelfortgroup.com.

Responsible for assisting in managing all aspects of account work within their dedicated practice as well as performing administrative assignments as needed for the benefit of clients and the firm. The Account Executive (AE) plays a critical role within their practice by managing Account Coordinators and interns, ensuring high quality and accurate work is completed on time. The AE may support 3-4 accounts and/or manage 1-2 accounts independently. Accounts will primarily be within their dedicated practice area, but also may cross other practices based on staffing need.

Essential Responsibilities / Duties:

• Develops and maintains productive relationships with clients, as well as with the editors, reporters, bloggers and influencers with whom he/she will regularly interact
• Demonstrates excellent judgment and ability to solve problems on his/her own.  He/she should be able to develop public relations, marketing and social media strategies and coordinate team efforts to implement them
• Possesses excellent writing and editing skills.  Ability to write to media and other marketing materials as indicated by account supervisor, including press releases, pitch letters, source sheets, social media publishing calendars, program reports and memos. He/she must pay close attention to detail, particularly in editing, and be able to multi-task
• Works with account supervisor to develop and implement program strategies and assist in the writing of public relations plans and conducting media/blogger “pitching.”
• Conducts research, including measuring public relations, integrated marketing and social media results, which includes, among other tasks, compiling press clips, writing media placement and digital analytics reports
• Plans, conducts or supervises the media/blogger relations tasks including pitching efforts, follow-up contact, reporting, campaign fulfillment, etc.
• Assists on administrative assignments for the firm as necessary and as time permits

Technical Skills:

• Must possess excellent writing, editing and communication skills
• Must pay close attention to detail, particularly in editing and reporting
• Must be proficient in using the Microsoft Office suite of products, as well as other internet tools and technologies such as Gmail, SproutSocial, Basecamp and file sharing platforms; internet research and PowerPoint skills are a must

Interpersonal Skills:

Develop and maintain productive relationships with internal and external clients, as well as with the editors, reporters, bloggers and influencers with whom he/she will regularly interact

Requirements:

• BA/BS in Communications/Marketing/Public Relations/Integrated Marketing
• Minimum 2+ years of professional public relations, marketing and/or social media experience, preferably within an agency environment
• Must be proficient in using the Microsoft Office suite of products, as well as other internet tools and technologies such as Gmail, Sprout Social, Basecamp and file sharing platforms; internet research and PowerPoint skills are a must
• Excellent media relations skills
• Excellent writer
• Proven social and digital media expertise
• Creative, strategic thinker
• Strong initiative, leadership skills and work ethic
• Strong attention to detail
• Excellent communicator
• Ability to work independently and multi-task in a team-oriented environment

Do you feel qualified for this position? Email a current resume and cover letter to jobs@thebelfortgroup.com.

The senior account executive (SAE) is the day-to-day senior account contact for the client and the team. His/her primary responsibilities are to understand the scope and context of the public relations, social media, influencer outreach and editorial marketing program; to implement the program with junior members of the team; drive monthly reporting for all campaigns; and drive activities to successful completion. The SAE also holds a high-level media and influencer relationships and a proven track record of successful media relations and organic social media campaigns. The SAE clearly understands and articulates what opportunities each communications channel brings to the client challenge and works with his/her team to execute against the program’s deliverables. A successful SAE will have minimal guidance on day-to-day activities as he/she will be the senior leader on the account, supporting by the senior management team. The SAE comprehends public relations and social media initiatives and can successfully manage program execution and day-to-day implementation.

Essential Responsibilities / Duties:

• Providing high-quality client counsel to clients on all aspects of PR/social media program, writes and implements quarterly plans and/or plans centered on key events and participates in developing key messages and client positioning
• Assist senior management in developing and implementing the weekly and monthly account planning and activities
• Recommending and executing on media strategies that generate media coverage; builds and nurtures strong relationships with media and influencer contacts
• Identify and place the clients in targeted high-level media and blog opportunities
• Delivering high-quality writing in the of form pitches, press releases, bylines, case studies, blogs, social media content etc.
• Demonstrating ownership to train and mentor junior team members and new hires
• Supporting crisis PR and reputation management clients, as needed
• Learning new skills that align with integrated marketing strategies and translate those learnings to inform cross-channel content campaigns
• Participating in new business activity, playing a significant role in providing research, media playbooks, creative ideas and competently presenting in new business meetings
• Provide guidance to and be a mentor for the junior staff and interns
• Demonstrates excellent judgment and ability to solve problems, delegating work appropriately across account teams
• Possess strong writing and editing skills. Ability to write attention-grabbing media materials, client correspondence, reporting documents, points-of-view strategy documents, agency and client blog posts and other integrated marketing materials
• Ability to contribute to and develop public relations strategies, social media and marketing plans, and implement them with confidence
• In-depth understanding of social media tools and ability to implement social media programs
• Understand what success means to each client, then deliver on those results
• Add creative insight and problem-solving to all the above on a consistent basis
• Along with creativity, drive and self-motivation, previous experience and attributes should include:
• 4+ years of post-college PR agency or client-side experience working with professional services, education, nonprofit, membership-driven organizations, real-estate and/or corporate clients
• Outstanding written and verbal communication skills with an ability to work in a fast-moving, collaborative, dynamic and team-oriented environment 
• Ability to work with multiple clients simultaneously 
• Fast learner with an inquisitive mind and eye for detail

The Belfort Group is seeking a motivated, adaptable Public Affairs / Public Relations Specialist to assist our growing Public Affairs practice. The candidate will work independently and with other members of the BG team to rally grassroots support, engage with local communities, and analyze the political landscape on behalf of our clients. Additionally, the candidate will support efforts to secure media coverage, develop messaging and narratives for clients, and handle crisis communications needs as they arise.

The Public Affairs practice, through our proprietary BG Strategies methodology, offers clients a way to win the votes, permits, or rezonings needed to achieve their goals. In many cases, the practice also offers clients with urgent or unexpected messaging needs the tools to successfully navigate media or political crises. The Public Affairs Specialist plays a key role in that process, helping to develop and execute successful political/public opinion campaigns among stakeholders across New England.

Essential Responsibilities/Duties:

• Assess client needs and assist in the formation of strategies to meet them
• Aid senior management in execution of campaigns and outreach efforts
• Provide insight and analysis of political and public opinion landscape in client target markets
• Provide regular updates to internal team and clients on campaign activities and next steps
• Manage and support client accounts outside of the public affairs practice as needed
• View, attend, and summarize offsite hearings and votes, some of which may take place outside of traditional work hours
• Act as ambassador to community groups, influencers, political officials, and stakeholders in jurisdictions relevant to clients
• Develop and promote pitches to reporters advancing narratives related to client goals
• Support crisis communications efforts for clients facing urgent messaging needs
• Assist the Public Affairs practice in identifying and securing new business opportunities
• Assist the Professional Services and Education practices as needed

Requirements:

• BA/BS in Political Science, Communications, Public Relations, Marketing, Journalism, or similar.
• 5+ years of experience in politics, community engagement, campaigns, advocacy, or similar fields
• Understanding of municipal government, especially as it pertains to zoning and land-use
• Ability to write clearly and effectively in a variety of styles, especially in a manner appealing and accessible to voters
• Understanding of media relations and communications strategies
• Experience with high-pressure communications situations
• Creative and strategic mindset
• Leadership and proactive attitude
• Strong attention to detail
• Ability to work independently and multi-task in a team-oriented environment

Do you feel qualified for this position? Email a current resume and cover letter to jobs@thebelfortgroup.com.

The Account Supervisor’s primary responsibility is to manage client accounts across the agency. The supervisor will work closely with the Senior Director and or VP on client accounts to execute strategy, manage deliverables and provide guidance for the junior members of the team. In addition, the account supervisor must demonstrate a commitment and ability to increase technical skills, manage and develop staff, monitor and control budgets, and cultivate new client opportunities. A deep understanding of both digital marketing and media relations is essential. He or she will work in close partnership with both internal teams and client teams to support and execute strategies throughout campaigns.

Do you feel qualified for this position? Email a current resume and cover letter to jobs@thebelfortgroup.com.

Responsible for assisting in managing all aspects of account work across three practice areas as well as performing administrative assignments as needed for the benefit of clients and the agency. The Account Coordinator (AC) plays a critical role within their practice by managing interns and ensuring high quality and accurate work is completed on time. The AC will support multiple accounts that have a various levels of marketing, public relations, and design needs.

Responsibilities:

• Assist the Creative Team in designing creative assets to support client needs including but not limited to social media graphics, social media ads, digital banner ads, website graphics, print materials and stationery, logos, infographics and videos, often producing the first drafts of designs.
• Works with the Senior Creative Specialist(s) and Creative Manager(s) directly on design/ creative projects and asset development for both clients and the agency.
• Supports website development projects including supporting website layout design and assisting in production.
• Developing video content and supporting video development projects including editing content and developing animations.
• Works with the Creative Team to update and manage the agency’s website.
• Integrates with the rest of the agency to serve as creative support for all integrated account work.
• Develops and maintains productive relationships with clients as well as with external vendors with whom he/she will regularly interact.

Position Qualifications:

• 2-3 years of hands-on experience in a full-time graphic design position. (Agency experience a plus.)
• Advanced knowledge of the full Adobe Creative Suite.
• Advanced knowledge and experience in video editing software.
• Experience in website CMS software (i.e. WordPress).
• Basic knowledge of HTML/CSS preferred.
• Strong communication skills, particularly the ability to communicate design processes to internal agency teams.
• Ability to work independently and multi-task in a team-oriented environment.
• Strong attention to detail and ability to proof copy within designs.
• Experience implementing creative assets within paid social media channels, Google Ads, and other marketing channels a plus.

Do you feel qualified for this position? Email your resume, cover letter and portfolio to creative@thebelfortgroup.com.