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Digital Marketing Shape
Digital Marketing Shape
Digital Marketing

Empower Your Growth Where Innovation Meets Impact

Understanding that each business has its unique needs, we take pride in our ability to custom-tailor integrated marketing campaigns to exceed your goals.”

BG clients already seeing results.
View Success Stories here.

Digital Marketing support at the level your team needs.

Real-time insights by an expert team

Live reporting with custom dashboards

Bold creative by our in-house team

Digital Marketing Shape
Digital Marketing Services

Turning Clicks into Conversions

Your catalyst for holistic, measurable growth where creativity meets strategy, data marries content, and your brand’s story is told seamlessly across all digital landscapes. Whether your goal is to increase brand awareness, drive lead generation or improve sales, we will work with you to design a custom campaign that delivers results.

  • Search Engine Marketing
  • Social Media Advertising
  • OTT & CTV Advertising
  • Display Advertising
  • Digital Radio Advertising
  • Social Media Marketing
  • Email Marketing & Lead Nurturing
  • Content Marketing
  • SEO Consulting
  • Journey Mapping & Persona Development
  • Media Planning & Budget Management
  • Creative Development
  • Website & Landing Page Development
  • CRM Management & Integration
  • Campaign Management & Reporting
  • Data Analytics & Measurement
With our extensive knowledge and experience with paid media channels, website tools, and CRM platforms, we know how to identify, target, and convert the right prospects at the right time through the right channels. We have experience not only working with traditional audiences like high school juniors and seniors, but non-traditional student audiences to support graduate, online, online completion, adult learners, and executive education audiences both nationally and internationally. Integrating seamlessly with your marketing and admissions teams, we create cohesive and compelling prospective student journeys that drive results.
  • Integrated Campaign Development including Brand Awareness Campaigns, Retargeting Campaigns, and Nurturing & Yield Campaigns
  • Prospective Student Journey Mapping
  • Media Planning & Budget Management
  • Creative Development
  • Website & Landing Page Development
  • Education-Specific CRM Management & Integration
  • Campaign Management & Reporting

Our in-house digital team are expert media buyers and campaign managers. As an agency who believes in a test and perfect model, our team is regularly monitoring and optimizing to ensure we drive the best possible results and we will work with you to constantly set new goals. We worry about the data and budget so you don’t have to.

We are incredibly proactive in managing campaigns and we believe in full transparency and intensive collaboration to not only ensure we are meeting outlined KPIs, but also to customize our reporting process to fit the needs of your team. We believe in being a partner to our clients and will work with you on exactly what’s working and what isn’t. Our data analysis includes:

  • A live, custom dashboard so you can access your data anywhere, anytime
  • Regular consultation and reporting from our digital experts when and how you need it
  • Insights on campaign optimizations including new channels to test, ways to optimize spend, or enhance creative
  • Constant evaluation of campaign creative, messaging and content assets
  • Aligning paid campaign reporting with all other marketing efforts
We audit your online presence to give you the tools to increase organic traffic and feed your marketing campaigns with customized, tailored content backed by SEO-powered insights. Backed by our in-house content and creative teams, we have the digital expertise and tools to make it all happen.

We engineer online experiences that lead to tangible results. Every aspect of your website, from layout to user experience, is optimized to not only look beautiful but engage your audience, transforming your online presence into a powerful driver of growth.

Our creative team offers everything from graphic design to website development and paid social media campaigns. All backed by performance data so you can be confident your creative is delivering results. Whether you’re looking to design ads for a marketing campaign, nurturing assets, or just want some advice on how to market your existing offerings better, we’re here for you! Our creative team can be an extension of yours however you see fit.

Not sure if you need a fully integrated marketing campaign just yet? Have the in-house team to make it happen but just need a little guidance? Our team can meet you where you are to fill in the gaps. We provide expert consultation on your marketing strategy to give you the tools you need to execute. Our process begins with auditing your marketing activities, evaluating your competitor sets, and conducting discovery sessions and ends with a fully customized marketing and media plan for you to run with. If you need some more guidance, we can also provide on-site training and support to get you started.

Success Stories

Discover how our expertise and dedication have transformed our clients with real-world examples of measurable impact. 

Success Stories

Discover how our expertise and creativity have transformed our clients with real-world examples of measurable impact. 

Analytics + Reporting

Campaigns Designed to Convert

Creating Measurable Impact through an Integrated Strategy

01

Our discovery process will provide us with qualitative and quantitative information to help us understand goals and develop campaign elements.

02

Informed by discovery, we will develop an integrated digital marketing plan with custom creative designed to meet your goals.

03

We manage channels for you so you don’t have to. Upon initial launch, we get to work testing, analyzing, and optimizing.

04

We customize our reporting process to you. With full transparency and a test and perfect model, we ensure you’re getting the most out of your marketing spend like it’s our own. 

Digital Marketing Shape

We’re More Than Your Agency.
We’re Your Team.

Our team brings unique perspectives to the table. We don’t just execute tasks and we don’t outsource work; we embark on a journey with you.

Training + Consulting

No Marketing Team? No Problem! Our Training Bridges the Gap

Not sure if you need a fully integrated marketing campaign just yet? Have the in-house team to make it happen but just need a little guidance? Our team can meet you where you are to fill in the gaps. We provide expert consultation on your marketing strategy to give you the tools you need to execute. Our process begins with auditing your marketing activities, evaluating your competitor sets, and conducting discovery sessions and ends with a fully customized marketing and media plan for you to run with. If you need some more guidance, we can also provide on-site training and support to get you started.

Request a free quote

Don’t settle.
It’s time to become top-tier.

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