8 Tips to Boost Your Enrollment Marketing Strategy in FY25
With FY25 right around the corner, it’s time to evaluate the current marketing strategy for your institution from wins and losses from the past year to your new goals for this year and how to reach them. In your strategic planning, consider new channels to test, new tactics to implement, and make long-term plans for […]
Content creation advice for SMBs (Small and Medium-sized Businesses)
Here are some tried-and-true tips for creating content that matters for your SMB.
Web Development & Design: Meet the Experts Behind BG’s Stunning Website
We recently caught up with Heather and Peter to gain insight into the journey behind the development of BG’s refreshed website.
Preparing Your Brand for 2024: A Guide to Elevating Your Social Media Content as You Bid Farewell to 2023
Introduction In today’s dynamic business landscape, social media has become an indispensable tool for brands looking to connect with their audience. At the Belfort Group, we understand the pivotal role that strategic social media content plays in enhancing brand visibility and fostering meaningful relationships. Whether your company operates in the B2C or B2B space, harnessing […]
Telling Your End of the Year Story
As the year draws to a close, and activity slows down as holidays, vacations, and big family gatherings approach, organizations have a valuable opportunity to think strategically about how they position themselves in their “end of the year” story. The year’s ending is a pivotal time for organizations to reflect, celebrate, and strategize. Crafting an […]
Higher Education Marketing in 2024 – A Reflection on the AMA Symposium for the Marketing of Higher Education
Reflecting on what we learned, here are a few strategies you should be considering to reinvent your marketing efforts for 2024 and beyond.
5 Reasons You Should Invest in a Professional Brand Design
Whether you’re a startup, a well-established company, or an individual looking to make a mark, your brand design is the key to leaving a lasting impression.
Accountability and PR: How to Measure and Report ROI
The proof used to be in the print when it came to public relations efforts. Did you land the story? Did you secure the byline? Did you make it onto the front page? Today, things are a little different.
Prepare your Marketing Plan for 2024
While every marketing plan should be customized to meet the needs of each individual business, here are some considerations for what to look out for in 2024.
Building Credibility and Trust through Website Design
In a world that lives and breathes online, a website isn’t just a virtual business card; it’s a passport to success and often a first touch point for your business.